RAR - Recommended Agency Register

Alongside our online resources we also provide a range of consultancy services, both for client-side marketing teams and for suppliers, with the aim of ensuring successful client/supplier relationships.

Client Consultancy

We help define marketing objectives, write briefs, audit and benchmark existing suppliers and also manage the process of selecting a new agency or supplier. Services we provide include:

• Brief development
  A brief that gets to the heart of the issues and asks the right questions is essential. We can help define your objectives and hone your brief, making sure it gives the agency everything they'll need to produce exceptional work.
• Agency Audit
  Are you sure that you are getting best value from your suppliers? Now and again it pays to step back and assess what's being delivered for the fees you pay, we'll work with you audit your existing suppliers and even provide a market benchmark.
• Market Match
  Our ongoing research means that we always know who the top-rated agencies are and which services they're being recommended for. This means we can quickly match you with the best candidates for any given project.
• Managing Choice
  We'll prescibe the most efficient process to choose an agency and manage it on your behalf, we'll only ever recommend candidates that we have verified through research
• Fee Negotiation
  You want value for money but you also want your agency to be happy to work with you. We can give you independent advice to help you strike the right balance.